It’s no surprise that influencer marketing is growing faster than digital ads in today’s marketing world. Brands have been utilizing influencers in order to promote their products and services for a while now. Mad Mind Studios specializes in using influencer marketing to boost your business’ visibility with potential prospects and gives you a direct way to share your content with them. It is simple, people trust people. So when there are recognizable faces promoting a product you are interested in, chances are you are going to be convinced. We have put together a list of the top 7 Influencers of 2017 that engage and are reputable in influencer marketing.
1. Lilly Singh
Lilly has over 12 million subscribers on Youtube and is best known for her comedy and fun personality. She is rated one of the top paid influencers on social media this year. Lilly would be a great target for influencer marketing considering her high following, her constant engagement, and her reputation.
2. Brian Kelly
Brian is best known for his travel blogs. He is constantly traveling and writing great pieces along with inspiring photos. He spends most of his time exploring and writing content for anyone interested in travel.
3. Megan Leigh
Megan is known as “ciaobella” on social media accounts. She has over 900,000 followers on her platforms. She is known for building her platform and success from scratch, influencing majority of young girls, in mostly all things fashion related.
4. Jaclyn Hill
Jaclyn Hill started from having very minimal followers on Instagram, living in a small apartment and working full time at a makeup store, to a few years later having millions of followers, getting paid for every social media platform, and able to purchase a mansion. She has grown her platform from scratch, turning it into her full-time job.
5. Nikki Blackketter
Nikki Blackketter is a fitness enthusiast. She targets the fitness industry and has built her success through her inspiring video clips, quotes, and her physical shape.
6. Rachel Brathen
Rachel is known for being “yoga girl” on all of her platforms. She is mainly targeting moms, or anyone having an interest in yoga. She one day decided to post pictures of herself doing yoga poses, to now charging a minimum $25,000 per Instagram post.
7. Joe Wicks
Joe started out on Twitter, sharing food and fitness tips. Today, with more than 5 million followers, he spends a lot of time on his social media brand. His online fame has created the ‘Lean in 15’ cookbook series, as well as an online workout DVDs.
Influencer marketing is one of the most efficient ways for a business to build a reputation and expand brand awareness these days. It could help your company generate much more sales than other social media marketing campaigns if you do it in the right way. Try reaching out to some of these top influencers who can represent your brand well and see how they can boost your revenue. If you have any questions or concerns about influencer marketing, contact us today to schedule your consultation and we will help you walk through this powerful approach!