

5 Ways To Optimize Your Shopping Website
There are several ways to optimize your shopping website to increase sales and traffic. Whether you are using Shopify or selling your products through another medium, a shopping website needs more features than a...


Guide To E-Commerce Marketing
Long gone are the days when a short walk down the block would have all of your grocery, clothing, toy, and furniture needs. Online shopping has opened up a whole new world of products…


The Top Seven Influencers of 2017
It’s no surprise that influencer marketing is growing faster than digital ads in today’s marketing world. Brands have been utilizing influencers in order to promote their products and services for a while now. Mad…


3 Things to Consider in Influencer Marketing
Influencer marketing campaigns have become one of the most effective ways in today’s marketing place. As the name suggests, it focuses on specific individuals rather than the target market as a whole, and it…


How To Create a Brand Strategy for Startups
Brand strategy is the long-term plan for the development of the company’s branding in order to achieve specific business goals. For most startups, their priority would be to become visible in their target market…


Why You Should Use PPC Marketing
For entrepreneurs and small business owners, having their website ranked at the top of the search list on Google is one the most important thing they want to achieve. Ranking on the top means…


3 Tips for Luxury Real Estate Branding
When you think of luxury branding, there might be a few things that appear in your mind. Maybe you think of a specific color, professional clothing, possibly some words that have a luxurious feel…


Content Marketing: Do You Need It?
The digital age has changed the dynamics of business and marketing dramatically. Content marketing, however, has been a major contributor to a comprehensive marketing strategy since the inauguration of commerce…


Why You May Need a Brand Consultation
A brand can represent many ideas, and those ideas can convey feelings, and those feelings can lead to higher conversion rates. Depending on someone’s level of creativity, branding can be thought of as an…


5 Branding Tips for Successful Real Estate Agents
No matter the industry, branding will always play an important role in a business’s success. This is especially true for real estate agents, commercial and residential agencies need to have effective branding in their...