Motivational Marketing of Luxury Branding for Social Media Influencers
After a slight hiccup during the pandemic, the luxury market is up and booming again. As 2022 draws to a close, statistics show that over $312 billion in revenue has been raked in from...
What Is Mixed Branding & Why You Should Consider It
Are you launching a new product or line of products that don’t pair up well with your existing ones? If so, mixed branding may be just the solution you’re looking for. What is Mixed…
Luxury Branding and How to Target the Right Audience
Luxury branding is becoming more and more popular as companies seek to market high-end products to an exclusive group of consumers. Knowing how to create a luxury design that successfully targets the right audience…
A Word from the Experts: Optimizing Your SEO Rank, the Importance of Logo Design, and Much More
The key to a successful product is fulfilling a need – like solving a problem. The key to a successful brand is giving your customers what they want. From your logo design to the…
Five Forward-Thinking Products in Flexible Packaging Designs
The Future is Ours: 5 Forward-Thinking Products in Flexible Packaging Designs If you are at a crossroads with choosing packaging for your products, you have the power to be a positive influence on the...
Why Custom Content Is Important for Your Website
Bill Gates nailed it when he said, “Content is king!” Custom content on your website is one of the most powerful tools you possess as a business owner. Not just any content will do...
10 Tips for Building the Best Branding and Website Design for a New Juice Bar
Juice bars are currently one of the largest trending businesses in the United States. Even with the $2.2 billion revenue the industry is already pouring in, there’s still room for more. A growth of…
Ways to Create a Minimalistic CPG Packaging Design
Less is more when it comes to a minimalist design. The concept prioritizes the essential with simplicity at the forefront, making it ideal for CPG packaging design where the goal is to make an...
7 Steps to Launching Your Own CBD Brand
The CBD industry is experiencing lively and fast growth like never before, as scientific advancements in the study of cannabis are quickly leading to a mass de-stigmatization in the eyes of the general public….
Differences of Brands and Logos and How They Work Together
Oftentimes, people get the meaning of logo and brand confused and use them interchangeably. However, they are certainly not the same thing. A logo and brand are relative and although they do not have...
Brand, Branding & Brand Identity - What's the Difference?
You’ve probably heard of the terms brand, branding, and brand identity. While they all sound similar and are often used interchangeably, the fact of the matter is that they all have completely different meanings….
The Essentials of Food and Beverage Branding
Branding is not always as straightforward as it sounds. In fact, when it comes to food and drink branding, things tend to get much trickier compared to other industries out there. The thing about…
Why Branding is Important in Marketing
Many people are unaware of the fact that there are a number of subdivisions of marketing–in fact, marketing is more of an umbrella term that encompasses so many different aspects–branding being one of them….
Best CBD Packaging and Branding Design Los Angeles
Kickback enjoykickback.com In 2016 we were fortunate enough to be introduced to hemp extract through one of our friends. At the time, CBD was not widely used and we wanted to promote its healing…
8 Reasons Why Your Company Needs a Website in 2021
Having a website for your business is a no-brainer in this digital era. And especially after the onset of the Covid-19 pandemic, which is here to stay. Even for buying essential goods like medicines and groceries, people turn…
Web Design Principles Everyone Designer Should Know
The role of a web designer goes far beyond writing code and declaring that the website is ready. As a web designer, you are responsible for presenting and highlighting a brand’s image and taking it closer to the users.
