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10 Tips for Creating a Rock Solid Brand Identity

Having a well-defined brand is not simply about creating a symbolic logo or image. You can’t just sit back and wait for potential customers to find their way to you and recognize what you...

Best Law Firm Logos for Attorneys & Law Firms

When it comes to designing a logo for your law firm, getting it right can make a big difference to your ultimate success. Whether you are a DUI attorney, independent attorney or part of...

7 Steps to Creating Creative Real Estate Logos

Symbols speak louder than words. This is why having a professional, unique and eye catching logo is such an important part of any branding strategy. A logo should act as a concise visual identity...

How to Hire an Expert Logo Designer in Los Angeles

If you are looking for someone in Los Angeles to design your company logo, I will be the first to admit that you have plenty of options. I have just typed ‘logo design Los...

3 Reasons You May Need to Rebrand Your Nonprofit

Branding is important even for nonprofit organizations. It is essential that nonprofit branding not fall to the wayside over time. Technology and media are continually changing. This is why it is imperative that your...

The Role of Color: A Psychological Perspective in Branding and Marketing

One of the most controversial aspects of marketing is the psychology of color. Its relation to branding and marketing is quite persuasive. This may not be in the manner you are considering, however. Most...

5 Lessons Brands Can Learn From Luxury

When you are getting ready to learn how to create an identity for your products, branding becomes the central focus of your business. Branding sets products apart from each other. There are many ways...

7 Rules to Branding Success

Successful brands are well-known and popular among consumers, however when it comes time for a new business to create their own brand, it is quite the challenge. Professionals in the marketing field such as...

Why Invest in Branding?

Designing a perfect brand identity, logo and other branding materials takes ingenuity, time, and a lot of research into the concept. Businesses need brand messaging that will be symbolic of the principles of their...

Why You Need a Professional Logo in Los Angeles

If companies want to get noticed, then they need remarkable branding designs that will carry them into the future. A business logo is a big part of the process. If you were going to...

Importance of Stationery Design for Your Business

Importance of Stationery Design for Your Business When business owners are just starting up their companies, custom stationary design is usually the last thing on their minds. They are so busy with other aspects...